If you work with strategy
It is easy to spend a lot of time on the content of the strategy and less on the process. It is also easy to forget the questions that helped you to reach the answers once you have developed the strategy. The content and the answers are very important, but the process and issues that can create support and innovation are critical.
We at PlanB see strategy as a dynamic process and not something you create and implement – in a changing world there is a need for strategies (and strategists) with fast footwork. Precisely because our world – and thus our organizations – shifts so quickly, the strategy must be an involving process to get a long-term, sustainable impact.
Strategy can …
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