Case: The art of being number one – and deserving it
The large company was the market leader, but in decline. There were new competitors in the market. The company had to change, but how? Time was a factor – the change had to happen fast.
PlanB was hired to bring about the change. It was important that the team should not consist solely of consultants, since the company needed to achieve profound and permanent change. The employees had to feel involved and the change had to be anchored and come from within the organization.
Employees were appointed to lead the work and were also points of contact. PlanB was a robust, but active support in the process. The team also decided to appoint change agents within the line-organization. Those chosen were …
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